Welcome

Be ready to deliver what is required of you as the Franchisor. Manage the franchisor-franchisee relationship. That's what franchise management is all about.

Be ready to explain to your franchisees what is expected from them. Manage the expectation gap, it's critical in franchise management.

Be ready to monitor and improve your franchisees performance. Beyond compliance audit. Franchise management is to make profitable businesses.

How to structure your training program. What to train them besides cooking, making drinks and serving customers. Start with your Brand Appreciation. Without a brand, there is nothing for franchise management to manage.

How to make franchisees happily market and promote their outlet. Tap into their energy and knowledge of the local market. Franchise management is about making everybody sell.

How to get your team to be incharge of the Operations Manual continuous improvement. Keep your Manuals alive! Franchise management is about keeping everything uptodate.

Make a list of criteria to help your franchisees find a location most likely to be accepted by you. Stop wasting each other's time. This is the beginning of good franchise management.

Develop a profile of your target franchisee. Besides the usual demographic and geographic considerations, what are the personality traits most required of a franchisee of your brand. What to discover during the interview

Your Franchise Management team may have less outlet operations experience than your Operations team. They need to know what makes an outlet successful. Understand the roles of each person on the Outlet Organisation Chart.